Analytics Delivery Lead for a UK Media Provider
Context
A UK OTT media provider ran a steady stream of analytics work around churn, upsell, and pricing. My job was to lead a small offshore team and make sure the work landed on time and held up.
What I did
- Led an offshore team of four data scientists and analysts
- Worked across churn, upsell, and pricing optimisation
- Built a cross-sell predictive model
- Built a price analysis dashboard to help set prices for customers who were about to cancel
Results
The team delivered 33 offshore projects on time and at a quality the client trusted enough to keep sending more.